I have previously produced an article advising the need for a marketing plan if you felt you were sinking with internet marketing. This is so true. I also advised to take on two marketing strategies – one paid and one free/low cost.

Regarding the two marketing strategies, I would suggest the paid method was Pay Per Click and the free method being video marketing. Both methods are high converting so why not start off with these. Use both of these methods in your Marketing Strategy Plan.

Paid advertising

Start with PPC (Pay Per Click) and master this as this is the highest converting strategy. However, I would be selective with the search engines and may even consider avoiding Google in the early stages. Regarding paid methods, start with a small budget, test and tweak.

Do your keyword research, think about your audience (Avatar) and learn to write compelling ads that connect. Remember to track everything.

Work on two search engines to start off with. Once you start seeing results then fan out to more. Always keep an eye on your budget though.

For PPC start small, about $200 per month. When they start converting into money then raise the limit.

The best keywords to target are those with low competition and may even be in positions 4 to 8. This way your cost per click should be a lot lower.

Free marketing/low cost advertising

Video marketing is really on the increase and yes there is a lot of competition. This is free marketing although you may need to buy some equipment. Syndicating the videos will also have a cost.

Why video marketing? Because it is the easiest strategy. Article marketing is now too crowded.

YouTube for instance has loads of traffic through Google. Google loves video content and is the highest converting traffic search. If there isn’t a video on the first page for your product or service then there is the opening.

Video marketing is a good way to build your confidence and helps you to communicate more effectively.

What happens if you produced two videos a week for six months? This will equate to some 50 videos. There is a good chance you will have up to 10 leads per day with this quantity of videos.

Practise makes perfect, but your videos could stay out there forever. Provide content and value and you will get results so make this an integral part of your marketing.

Plan and execute. Your marketing plan should take into account:
  • Your audience i.e. network marketers and broadcast to these people.
  • Great connecting ads
  • suitable domain names that attract people
  • Linking the domain names to the right websites. Be congruent and outrageous.
Every conversation, broadcast, emails, videos must make that connection to your chosen audience. Target peoples needs and desires – ads that resonate with other people.

Learn to do one thing a day. A person who chases two rabbits catches neither. Think about laser focusing.

When you get good at a marketing strategy then is the time work on others.

We can all aspire to achieve better things. It may be a case of changing direction and doing something you have never done, but always dreamt of. I’m helping people to think positively about the future and how best use their time. I believe that people can find a way within to pursue an idea and a vision. We all have the ability to take control of our lives, but many just don’t know it or know how.

My name is Gary Oakes and I have established a 3 in 1 solution to help anyone who is looking to start an income opportunity through the comfort of ones own home. Step 1 is to develop the passion and drive – set expectations. Step 2 is much about internet marketing techniques (free information). Step 3 provides an opportunity to work from home. The website is full of information and you will not see such valuable information contained all in one place to help you. The journey starts by following this simple link to Marketing Strategy Plan.

There is no commitment or expense to view the free material available to help you, and you never know, this might be the very thing you are looking for!